WELCOME TO THE TORA COAST

WHERE THE RUGGED AND WINDSWEPT COASTLINE BRINGS YOU AOTEAROA'S SALTIEST KAIMOANA.

wild seafood, caught to order

Welcome to Tora Collective, your source for sustainably caught kaimoana straight from the nutrient-rich salt waters of Tora, on the South Wairarapa Coast of New Zealand. We pride ourselves on catching to order weekly, ensuring that your seafood is as fresh as it gets. Straight from the ocean to your door, live and kicking the next day - it doesn't get any fresher than that, unless you're catching it yourself!

We believe in respecting the rhythms of the ocean and only catching what is needed. Harvesting to order weekly: delivery dates depend on Tangaroa’s mood.

Experience the true taste of the wild with Tora Collective.

A Message from our Captains

Kia ora! We're Troy and Claire, the proud owners and fishers of Tora Collective, navigating our way towards sustainability in our own backyard by working with the ocean to provide you with the freshest catch. Tora is a hidden gem, tucked away in an untouched corner of New Zealand, where we embark on wild free dives and set sail on our waka, Takitimu, to catch your seafood bounty. From the moment it's harvested from the sea till it arrives at your doorstep, we handle every aspect with care and dedication. Our mission is clear: to bring you the freshest seafood while preserving the natural beauty of our backyard for generations to come.

our catch

We don't keep our kaimoana on ice or in a tank, waiting for someone to buy it. Instead, we catch your seafood only when you place an order, ensuring you get the freshest possible catch.
Once it's harvested, we ship it straight to your door, delivered the very next day!

LIVE CRAYFISH

Eating Crayfish is kinda like being a kid again with no need for a pesky knife and fork. Butter it up baby.

LIVE PĀUA (abalone)

You can’t get more Kiwi than fresh-as Pāua fritters with a zest of lemon and dash of salt.

WHOLE kina (sea urchin)

A local Kiwi delicacy, our prized sea urchin. Enjoy straight out of the shell, or smashed on sourdough, it's a treat for your taste buds either way.

BEYOND SUSTAINABILITY

We're more than just a fishing business - we're on a mission to protect our precious marine ecosystems for generations to come. We use a range of innovative techniques and responsible practices to ensure that our kaimoana is caught in a way that's gentle on the environment and preserves the natural balance of our oceans for years to come.

The Awhea Coastal Trust Initiative

At Tora Collective, our commitment extends beyond delivering the freshest seafood. We are also deeply invested in safeguarding our stunning coastal environment through the Awhea Coastal Trust. Founded by Troy and Claire, the trust champions the conservation and restoration of Tora's natural beauty, so it can be enjoyed for generations to come.

PROTECTING OUR BACKYARD

OUR MISSION

KEEP KAIMOANA IN AOTEAROA

We're on a mission to keep our seafood local. To keep our taonga (treasures) here in New Zealand, to be enjoyed by Kiwis and visitors alike. We catch to order and ship the same day for a true taste of our wild, salty shores at your doorstep the following day.

caught to order

We don't believe in keeping our kaimoana waiting in holding tanks or on ice. That's why we catch it to order, just for you. Once you've placed your order, we'll head out to sea and catch it, ensuring you receive only the freshest and most sustainable catch. Say goodbye to unnecessary waste and hello to a more eco-friendly and fresh seafood experience.

sustainably harvested

We're proud Kiwis and we love our land and waters. That's why we're dedicated to sustainable fishing practices that go above and beyond the norm. By protecting our species and increasing abundance, we're making sure that future generations can enjoy the bounty of the sea too.

eco-friendly packaging

We have a deep respect for Papatūānuku and are committed to taking care of her. That's why we've gone to great lengths to make sure our packaging is not only eco-friendly, but also won't harm our beloved mother earth. Our packaging is 100% home-compostable or recyclable, so you can enjoy your fresh catch without worrying about polluting the environment.

"“I just want to thank you so much for the amazing delivery!! The way it was packed was amazing and I congratulate you on the initiative. It also made it feel more like we were actually at the beach! Lastly – they were a really good size – they were so fresh – but most they tasted amazing!! Thank you again – you run a very trustworthy and amazing service!” - MARIE

"“I just want to thank you so much for the amazing delivery!! The way it was packed was amazing and I congratulate you on the initiative. It also made it feel more like we were actually at the beach! Lastly – they were a really good size – they were so fresh – but most they tasted amazing!! Thank you again – you run a very trustworthy and amazing service!” - MARIE

"It's amazing experience!! Ultra fresh Crayfish Perfect service & communication And warm message card. Thank you so so so much!!" - Daehyun

"It's amazing experience!! Ultra fresh Crayfish Perfect service & communication And warm message card. Thank you so so so much!!" - Daehyun

"Great service. From the time that we put in the order, getting information that you were out on the water to the delivery of the paua and kina. And the kai was fresh and delicious. Will be back for more!" - cath

"Great service. From the time that we put in the order, getting information that you were out on the water to the delivery of the paua and kina. And the kai was fresh and delicious. Will be back for more!" - cath